Hello there dear readers. Glad to see you back on the continuation blog article of our previous blog on the SEO topic from Akuna Technologies. Last week we discussed what exactly is SEO and how it works. Wish to view it again, feel free to click here This week’s article brings us to the discussion of what makes this process increase website popularity. So, let’s head straight to the topic. How does the SEO process work? Well, in simple terms, SEO works by demonstrating to search engines that your platform (or website) content is the best result for the topic
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FIND OUT WHAT IS SEO AND HOW DOES IT WORK
A practice of optimizing one’s website to increase the two important factors – quantity and quality of its traffic from a search engine’s organic results. What does this benefit? Free, passive traffic to your website, month after month and thus leading to growth of customer visits. For you to understand how this works, let us see how search engines actually work… The internet’s search engines are the modern libraries for the digital age. When a person types their query on a search engine, it looks through all the pages in its index and tries to return the most relevant results.
SOCIAL MEDIA MARKETING INTELLIGENCE – KNOW MORE ABOUT IT
A modern approach to marketing in today’s digital world… Welcome to yet another blog from Akuna Technologies, a company dedicated in helping you resolve all your digital requirements from creating something for your business to helping market it and boost it. Today’s point of discussion is Social Marketing. So, what is this Social Marketing? It is an approach used to develop/create/craft activities aimed at changing or maintaining people’s behaviour for the benefit of individuals and their business as a whole. Combining strategic ideas from commercial marketing and the social sciences, social marketing, today is a proven tool for influencing behaviour
A BLOG EXPLAINING WHY ONE CAN OPT FOR PHP WEB DEVELOPMENT FOR THEIR NEXT ONLINE PROJECT
PHP Programming – one of the most preferred languages used for website development and web application development in today’s digital world. What is PHP Language? PHP is a general purpose, server-side scripting language that has gained a lot of popularity and is one amongst the top preferred coding languages. Thinking of PHP as a web development option is very secure, very fast and a very reliable option to start your website that offers a lot of advantages to make it accessible to a lot of people. Let us see the importance of PHP Web Development On the digital platform, developing
DIGITAL MARKETING IS THE SOLUTION FOR MARKETING NEEDS IN 2021
In digital marketing, things move fast. It is an industry that’s constantly evolving everyday, expanding into other areas, and sometimes, doing complete 180s – and there’s no sign it’s slowing down anytime soon. In today’s article have a read of the various reasons why digital marketing is the best strategy for a business to successfully grow. Companies without a digital marketing strategy don’t have a clear strategic goal for what they want to achieve online in terms of gaining new customers or building deeper relationships with existing ones. Reasons why you may need a digital channel strategy Do not get
PROFESSIONAL SHOPIFY STORE DEVELOPMENT AND EFFECTIVE MARKETING
Shopify is the third most popular ecommerce platform in the world. It comprises 4% of all online stores all over the world. Shopify offers a unique take on ecommerce platforms that its competitors haven’t quite mastered till date – convenience. Shopify is the best platform for quick and simple sites. That’s not to say the sites themselves can’t be robust, but the design process itself is easy and takes less time consuming. Today, you need to find ways to stand out in the crowd, and drive traffic and sales to your business. That makes it very clear why people are
BENEFITS OF DIGITAL MARKETING – CHOOSE THIS OVER OTHER MARKETING OPTIONS
It may come as no surprise that the marketplace has become increasingly more digital as technology continues to evolve every day. There are cost-effective strategies to use online to further legitimize and attract people to your business and its products or services. The benefits of digital marketing are becoming more prevalent every day. Do you wish to reach out to online customers? How does this happen in digital marketing? More and more small businesses are implementing digital marketing tactics to effectively reach and engage their target consumers online. Whether it’s through social media, a website, or other means, subtle digital
BUILD CREDIBILITY AND TRUST FOR YOUR PLATFORM
Winning and maintaining customer trust is critical to eCommerce success. Today we speak to you on how to create the personal feel – the human touch (as popularly called) for your eCommerce store. 2020 was a year of uncertainty, and little looks likely to change in 2021 – the Ecommerce industry can definitely be counted amongst them. it is also necessary to have a process that customers can easily understand and reciprocate. Take for an example, in an online shopping platform it is important for customers to know Time duration for cancelation of an order? Time required for a refund
RIGHT TIME TO INTRODUCE CRO TO INCREASE BUSINESS SALES AND GROWTH
Last week we discussed various techniques on how to optimize conversion rates for PPC for your online business. This week we take the topic further and continue to elaborate the importance of Conversion rate optimization for you. Let us straight head to the topic of the day where we have planned to discuss what is the right time to introduce CRO for an online business. Well, is there actually a right time to introduce CRO or can you make the decision at any point of time during the business? If YES, how long do you run it. Find out about
TECHNIQUES HOW TO OPTIMIZE CONVERSION RATES FOR PPC
“A good first impression isn’t just about design, but also how fast that design loads. Your customer’s journeys are their stories, NOT funnels” Conversion rate optimization (CRO) is the process of optimizing your sponsored search ads, landing pages, and overall website design to raise your conversion rate. In other words, the goal is for the highest possible percentage of visitors to your site to convert, or complete your desired action. Wish to know what a conversion optimization expert like us does when you hire us? Sounds complicated! Well, in internet marketing, conversion rate optimization (CRO) or conversion optimization which it