A business enterprise or any institution needs a logo, as it is the one thing people would remember easily and help them in identifying the organization. But, when we talk about logos, we hear people attributing qualities such as ‘good’, ‘simple’ and sometimes ‘bad’. What, then, is a good logo? What qualities does a good logo have? As mentioned above, a logo must be something that people could remember easily and associate with us. It should appeal to them so that they would be interested in procuring our service. People invest a lot of time, money and effort in designing
Why is Graphic Designing a necessity today?
All of us would know by heart the famous English idiom, ‘A picture is worth a thousand words’. This single phrase holds a great secret – the power of an image. Yes, an image can convey the meaning of a subject more effectively than a description. Well, along with a description, there is no limit to what an image could achieve. It, therefore, didn’t take much time for marketers to realise the appeal a visual brings into a marketing strategy. A strategy with a good image is bound to be more effective in capturing the attention of the target audience
Tips to Getting Users to Your E-commerce Business
It has only been a few years since the popularity of e-commerce became to find itself on the rise. But, it was enough to bring in many businesses into this field and find themselves in a pool of competition. Surviving in the online field has thus become a tough one, with many players tasting defeat within a short period of entering the field. In this highly competitive era, positioning yourselves above your competition is a necessity, and even there are a lot of strategies to achieve it. Even though there are a lot of strategies, it is necessary that you
How to ensure that you acquire the best Digital Marketing Agency?
When it comes to acquiring the services of a digital marketing agency, we would always be confused about whom to acquire. There are a lot of digital media marketing service providers and they all promise to deliver the moon to our doorsteps. And we would often fall for the ones who promise great results and later would start regretting our actions. With digital media marketing gaining much popularity, all businesses are turning to it for their branding purposes. The high influx of organizations into using digital media marketing for branding has caused many companies to provide service solutions in digital
Logo Design Services at Akuna Technologies
A logo is an important factor for business enterprises and organisations as they help in instant public recognition. Well, what people consider as the face of the brand is its logo. Glimpsing the logo of famous brands even for a second can help us easily identify the brand. So, whatever business an organisation is into, it is imperative to have a good and easily recognisable logo. As soon as one decides to open a business or an institution, the one thing that jumps right into his mind is about the need of a logo. In a fast and competitive market,
Why your business needs a Content Strategy?
This is a time when we can witness a huge growth of new businesses, which we fondly call as startups. With a high level of competition in all sectors, it is often hard for these new businesses to survive, and as was pointed out centuries ago, only the fittest could survive. So, is this a nail in the coffin for small businesses? Apparently not. Surviving in this highly competitive business industry depends on the strategic use of the online world and its myriad tools. You can make use of Digital Marketing or Social Media Marketing, and there is Content Marketing
E Commerce Catalogue Management Services at Akuna Technologies
E-commerce or online retailing is now becoming one of the most preferred mediums of selling one’s services or products online. With a high potential to reach customers anywhere in the world, and a huge space to accommodate as many products as one wishes has made online shopping platforms dearer to the service providers. The availability of a good number of products, detailed product descriptions, customer experiences of the products, easy to find feature has made people turn to online shopping. An added advantage is that they can shop wherever they are, and whenever they feel the need to. They needn’t
Why Digital Marketing is the future?
There was a time when businesses used to host annual meetings to assess their strategies and what went well and what didn’t and plan for the coming year. But the times have changed, and now strategy planning needs to be conducted on a daily or hourly basis. What has been the cause of this drastic change? It is Digital Marketing. Well, you would be well aware of the term Digital Marketing. It is, simply explained, the marketing of products and services mainly on the Internet using digital technologies. Digital Marketing has witnessed a tremendous growth over these years and is
Why Team Akuna recommends Shopify?
With online retailing becoming the major highlight today, businesses are often in a predicament as to which e-commerce platform should be used to set up their online store. With many online store platforms available, each with its own distinctive characteristics. So, in this situation, which is the best platform to choose? Team Akuna would suggest you use Shopify as the e-commerce platform for setting up your online store. The reason to suggest Shopify is based on our years of experience with working on Shopify platform and the other major platforms. We will explain to you in detail what sets Shopify
Tips to help you choose the right e-commerce platform
With the Digital vibe spreading far and wide across the world, it is no surprise that businesses and sellers too have taken the digital way. With people too busy to visit stores and choose the product they want, how good would it be if they could buy a dress, a pair of shoes, anything they need while sitting in the back of an Uber, on the metro, subway or anywhere. Yes, it would be too good. Well, with people shopping on the go, an online store for retailers have become a need of the hour. Thus, comes the big haunting