Resuming from where we paused, today in this blog we speak on the various different kinds of digital transformation available in the tech-savvy market.
Types of digital transformation
Many organizations focus on organizational transformation, but there are four types of digital transformation that a business must consider to realize its full value in brand visibility and sales growth. These include:
- Process transformation
This agenda focuses on processes such as data, analytics, AI, and any process that can work towards lowering costs and driving operational efficiency in a business.
- Business Model Transformation
This agenda is about making fundamental changes in how a business or organization runs which can include personnel, processes, and technology. Take one example of a business such as Netflix and how it revolutionized the video distribution industry by turning the model completely on its head
- Domain Transformation
This agenda offers fantastic opportunities to move into a new domain or area that a business may not have explored before by acquiring new technologies. Think about Google channel and its many business offshoots such as Google Nest – an Internet of Things (IoT) product that provides thermostats and smoke detectors in the home
- Cultural/Organizational Transformation
This agenda focuses on redefining mindsets, processes, capabilities, and skills for a digital world. It is all about driving digital transformation forward through growth initiatives that are grounded in a new culture and way of thinking.
Digital transformation is a long-term process (do not expect an instant result from it) so it’s important to take a strategic approach from the start of your plan. That means a business must build a digital transformation framework so you can always revisit a step to see if improvements can be made further.
FINAL THOUGHTS…
Hope you enjoyed today’s article …
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