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Boosting customer engagement with Shopify’s built-in tools is how eCommerce is progressing forward today. Shopify is a powerful eCommerce platform that offers a wide range of tools to help businesses of all sizes grow and succeed in the digital era. One of the most important aspects of any eCommerce business is customer engagement. You can create a more engaging and personalized customer experience by leveraging Shopify’s built-in tools. Shopify’s catalog management is a crucial tool for organizing and showcasing products. By maintaining catalogs up-to-date and well-organized, companies can make it easier for customers to find what they’re looking for. Businesses

When an enterprise is built into a beautiful online store, stocked it with amazing products, you know there are efforts put into creating a wonderful platform for your business. But then you notice somehow, the customers just aren’t rolling in as expected. Worry not, you are not alone in this feeling experiencing this situation out ther In today’s times, having just a stunning Shopify platform is not enough. Businesses need to deploy a powerful digital marketing strategy to attract new customers and drive their sales. In this entire process, one may feel overpowered by all the options and tactics out

In today’s digitally driven world, e-commerce has revolutionized the way we shop. Shopify, one of the leading e-commerce platforms, has made it easier than ever for entrepreneurs to start their online businesses. In particular, Shopify dropshipping has gained significant popularity due to its low startup costs and potential for high profitability. In this article, we will delve into the world of Shopify dropshipping and explore the role of Akuna Technologies, a prominent player in this field. Understanding Shopify Dropshipping: Dropshipping is a business model in which the retailer does not keep inventory in stock but instead transfers customer orders and

Reputation takes years to gain in today’s digital world. Earning customer trust is a gradual process and this cannot happen overnight. But, also, stating this point doesn’t mean one should wait around for it to happen magically. Especially, if you are an eCommerce store which is brand new in the market, you need to bridge that trust gap and make customers confident enough to buy from your store. Let’s progress on the blog with why trust is important in today’s eCommerce business. This is the best way to beat the competition. Consumers have lots of options, especially in the digital

Search engines are a direct way to find products. So, a business’s success needs a direct strong search engine marketing strategy to become successful. SEM is used by all types of businesses to showcase their products and services in front of potential customers when in need. It’s also a meek form of broadcasting as a potential customer is vigorously in search of similar services provide. It is cost-efficient for online marketing because one has to pay only when someone clicks on their ad. Some benefits of SEM for your website Highly intent-driven Meeting customers as they search for the products

Welcome to yet another blog for Akuna Technologies, and today we have in our blog to discuss things an enterprise on the Shopify platform must avoid when designing the blog feature Have a look at them Do not worry about having a nice fancy blog layout on your platform Remember, if the blog layout is not included in your Shopify theme, one requires custom CSS, HTML, and JavaScript to properly accomplish it. You may have to work on modifying the Shopify theme code too, which may make it more difficult to upgrade later, so be careful. But never neglect your

Today, a brand’s main agenda in marketing is finding the right solution for turning a customer’s trust into a powerful asset. Marketing is such a fast-growing field when the scope of work is to bring brand visibility, unlike anything we would have seen in offline marketing. The rules of the game are changing and changing rapidly, what we saw one year back, may not even be existent in the times of 2023. Digital marketers must comply with laws protecting consumer data, regardless of whether those rules originated in which place. A brand can choose amongst two options – go along

Hello there readers and enthusiasts, welcome back to yet another blog from Akuna Technologies. Today we resume on the agenda where we were speaking of why SEO is important and we take this discussion forward by listing why every business should start the SEO process to grow digitally today. Why every business should start the SEO process today! Organic search is the primary source of website traffic Organic search is a massive part of most businesses’ website performance and an important component of the buyer funnel that ultimately gets users to complete a conversion or engagement with your brand. Remember,

The need for SEO has risen to an all-time high in the past few years, the main reason being, customers shifting from offline to online, and even the most traditional business realized that they need to accelerate the shift to digital. So, by default, SEO is the most viable and cost-effective way to both understand and reach customers in key moments that matter for a business’s growth. Many brands and businesses understand that they need SEO for their digital properties, and the benefits they will get from the SEO work implemented on their behalf, so a website’s overall searchability and

In this article, we have summarised everything there is to know about keyword research – what exactly is keyword research, the best ways to utilize keyword research to increase your website ranking, as well as genius keyword research tools that make the whole process easier and more straightforward. What are Keywords? Keywords are the essence of the topic of any business (even for your own Shopify site if you are into a Shopify business of your own). Every time a user searches for a phrase, that’s ideally a keyword searched. They are the modern-day flags that search engines use to