2021’s going to have a striking variety of exciting logo design techniques to have the best first impression on their audience groups by the companies.
Akuna Technologies puts together a list of the hottest logo design trends that are set to soar in 2021. Check it out!
LOGO DESIGN TRENDS FOR 2021
1. Simplification
Logos are becoming simpler as the years pass by and the trend shows no signs of slowing down in 2021.
Positives? YES, a lot, this is good because we’re not yet ready to let it go! Nowadays, companies are increasingly using digital tools to communicate with their audiences.
The latest trend calls for simple and concise graphics. Designers tend to drop intricate patterns and overly complicated fonts to opt for minimalist designs.
2. Inventive Typography
Feel free to use creative typography solutions to emphasize your company’s personality if you have a text-based logo.
Remember, a custom, original font has the power to fully transform even the most obscure logo!
Healthy practise… Instead of revamping your old font, it would be easier to craft a new one from scratch. All you need is your imagination! Always think about what typography can capture the essence of your brand in the most precise way.
3. Gradients, disappearing letters and overlapping geometry
For logo designing, gradients seem to have an inextinguishable potential, and we couldn’t be happier about that! Shades of the same color transitioning smoothly into one another is a great option for designing. Another sure way to grab the attention of your target audience is to offer them a riddle such as providing your art piece a mystifying feel by taking out a part of the word. Use fading colours or leave a line half-finished to create the FUN.
Next up, if you have a preference for bold design solutions then there are plenty of ways to put geometric shapes in your logo to work.
4. Negative space
This is a blank space inside or around a graphic element or letter where free space can work its own wonder! Capitalize it to your advantage, loading it with exciting meanings. It’s impossible to walk past a logo containing a negative space riddle.
5. Fine Lines or Artistic chaos
The choice here is yours! Imagine a neat design drawn with a super sharp pencil. A logo design like that is made of thin, crispy lines that give it an ethereal feel, works wonders or choose scattered geometric shapes all over your design or turn letters upside down. Here, there are no rules because artistic chaos is back in vogue!
6. Monograms
Monograms are back in 2021, but this time designers tend to enhance this strong technique with negative space, stacked elements, and bold geometry. With technology and with such amazing methods in your arsenal, you have all the chances to craft a true masterpiece!
FINAL THOUGHTS…
Hope you enjoyed today’s article on logo design trends…
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