Remember, remarketing converts potential clients into customers. Statistics indicate that a remarketing Ad is a whopping 76% more likely to be viewed than just a regular display Ad. While people want to make Ads relatable to various audiences, they may come across as being either generic or cliched. Make remarketing Ads that are more specific and creative as they aim to convert viewers who did not choose your product in the first instance. This strategy behind the design is significantly different from a remarketing Ad. Use all the marketing platforms possible Similar to initial marketing, remarketing must always be creatively
Monthly Archives: December 2022
WAYS TO EXTRACT VALUE FROM CUSTOMER DATA YOU HAVE
Resuming where we stopped, today we would be emphasizing on the various methods of extracting value from customer data. Accept that big data is for the present and future! People sometimes, must come to reality and agreement that it is good to choose big data because of its volume and business it can generate. The first step to extracting valuable customer data is to acknowledge that good data is “in there somewhere” and to have the willingness to mine through it. Always invest in analytics The key factor to making use of customer data for marketing is that once you
DEEP DIVING INTO CUSTOMER DATA FOR MARKETING
What do you do when you have more customer data marketing than you know, finding effective ways to extract value from this seemingly infinite stream of information can be a real challenge right? With more and more people using all types of devices it collectively makes sense that most of the world’s data have been created just in the last few years alone. And that’s not all, just a result of people creating data – it’s because of algorithms and other software that tracks user behaviour and generates its own data about it. The proliferation of the ‘Internet of Things’
CREATING GOOGLE ADS CAMPAIGNS FOR ENTERPRISE VISIBILITY
Any digital marketer’s toolbox for better brand visibility is PPC marketing. To drive the best results it’s important to organize your campaigns carefully and in-depth. The best way to structure your Ad groups is by focusing on your top-performing keywords. You can use several best practices when structuring your PPC campaign with Google Ads campaign and we surely know what is right and wrong at every point of growth for your initial stages of the campaign. One of the best-known strategies is to group your keyword lists, we popularly call these Ad groups. Pro tip! To take your campaign to